World's First Social Brand - Asbah

Whether you are planning a party for your loved ones or keeping a get-together in your home, basmati rice suit every Indian occasion and give you a reason to smile while having it. If you are looking for quality basmati rice in India, look for Asbah counted in best basmati rice exporters to purchase it.

Asbah is counted as one of the top rice brands in India because of the attitude of always providing the best at any cost. The exceptional quality of rice selection offered is manufactured using the outstanding quality machines employing the experience of highly dedicated manpower.   Also, all our variants are available at the best prices.

It is said that rice is filled with macro and micronutrients prior to milling. At the time of rice milling process the fat and micronutrient layers are eliminated to make it commonly used starch-rich white rice. White rice is the most preferred staple food in India, second most populated country in the world. As per the survey of the world’s rice production, 45% rice is farmed and consumed in India. However, 30% calories we consume from rice and this can increase if you regularly consume it.  Although, rice is a superb food for getting micronutrients and has the power to importantly improve the shortage of micronutrient. Well, this will only get the preferred result only if the uniqueness of the end product are not noticeably vary and people don’t have problem to including fortified rice in India into their everyday life. Moreover, using rice to get the micronutrients will work only if fortified rice is cost-effectively available to people. Unpolished rice is a ...

Do you know Asbah is among the top rice brands in India which is dedicated to accomplish the daily food needs of the people? The variants of rice manufactured by Asbah matches the top class standard of this industry. So what are you waiting for buy your favorite rice variant today.  

Reconstituted rice is a hot extruded product using latest twin-screw extrusion technology. Reconstituted rice is manufactured using the broken rice. As per this procedure the broken rice is converted into the fine powder, any kind of broken rice can be used in this procedure. This is a great way of adding value to low value rice.  Broken rice is the rice’s heart that doesn’t go on the milling process. They have smaller dimensions than the whole grains. Rice Kernels can create cracks in the field at the time of rice cultivation is the major activity and source of dehydrating oven dried kernels are the prime causes for the breakage of Kernels at the time of milling. Broken rice is used for making the pet’s food. Indian customer’s interest in highly polished rice is making the production high of broken rice, which has the low rate.       Reconstituted rice making machine is researched in concern with the loss of dietary rudiments in the rice which i...